Texas Longhorns star Arch Manning has officially entered the world of Name, Image, and Likeness (NIL) deals, signing a lucrative partnership with Red Bull just ahead of his inaugural season as the team’s starting quarterback. The announcement, made on Thursday, has fans buzzing with excitement, especially considering Manning’s impressive lineage as the nephew of NFL legends Eli and Peyton Manning.
Manning, who is just 19 years old, took to Instagram to share the news, showcasing a dynamic video that highlights his new collaboration with the energy drink giant. In the clip, he can be seen tossing a football into the air while sipping a Red Bull, with the drink cleverly edited to appear as if it’s floating. The video culminates with Manning accurately throwing the football into an archery target before donning a Red Bull hat and pointing to the camera, a moment that perfectly encapsulates his charisma and athletic prowess.
The caption accompanying the video read, "target locked, wings secured @archmanning," which perfectly captures the essence of this exciting new chapter in Manning’s career. Fans quickly flooded the comments section, expressing their enthusiasm for the partnership. Comments like "That’s toughhhhh," "Lock in!! Let’s gooo," and "Ok this is cool," reflect the high expectations surrounding the young quarterback.
With this new NIL deal, Manning’s valuation has skyrocketed to an impressive $6.6 million, making him the highest-valued college or high school athlete in terms of NIL potential. This figure underscores the immense talent and marketability that Manning brings to the table as he steps into a pivotal role for the Longhorns.
In an interview with ESPN, Manning expressed his excitement about the partnership, stating, "I really like this partnership. Everyone at Red Bull has been super nice to me and my family, and I can’t wait to get it going." He also mentioned his fondness for the drink, saying, "Plus, I like a Red Bull in the morning… We got early meetings, need a little energy." This personal touch adds a relatable aspect to his professional endeavors, making him even more appealing to fans and sponsors alike.
As Manning prepares for his first season as the starting quarterback, expectations are sky-high. Last season, he made a notable impact, starting two games and coming off the bench for the now-NFL Draft-bound Quinn Ewers. In total, he recorded 939 passing yards, nine touchdowns, and two interceptions, along with 108 rushing yards and four scores on the ground. His performance has already sparked conversations about his potential to lead the Longhorns to greatness.
There were calls for Manning to take over the starting position last season, especially as Texas made a run for the Cotton Bowl and came tantalizingly close to the College Football Playoff National Championship game. Now, with Manning firmly at the helm, the Longhorns are poised for a season filled with promise and ambition.
Manning is not just a player; he is a phenomenon. He has quickly become the second favorite to win the 2025 Heisman Trophy, an accolade awarded annually to the best player in college football. This recognition speaks volumes about his talent and the expectations that come with it.
As the Longhorns gear up for the 2025 campaign, they will kick off the season on the road against the reigning champion Ohio State Buckeyes on Saturday, August 30. This matchup will not only test Manning’s mettle as a quarterback but also set the tone for the Longhorns’ aspirations for the season.
In the world of college football, where the spotlight shines brightly, Arch Manning is ready to embrace the challenges and opportunities that lie ahead. With a powerful NIL deal and a legacy to uphold, he is not just playing for himself but for a program and a family name that carries significant weight in the sport.
As fans eagerly await the start of the season, one thing is clear: Arch Manning is ready to make his mark. Will he rise to the occasion and lead the Longhorns to glory? Only time will tell, but one thing is for certain—this is just the beginning of what promises to be an exhilarating journey in college football.